1. Introduction
natalabs L.L.C-FZ (“we”, “our”, “us”, or “Aponder”) values your privacy and is committed to protecting your personal data. This Privacy Policy explains how we collect, use, and safeguard your information when you use our AI-powered communication management and content generation platform at (the “Service”). By using the Service, you agree to the collection and use of your information in accordance with this Privacy Policy.
2. Information We Collect
2.1 Personal Data
- Account information (e.g., name, email address, profile details)
- Billing information (processed securely through our payment processors)
- Content you create, upload, or generate using our Service
- Gmail integration data (collected only with explicit consent)
- Communication preferences and settings
2.2 Usage Data
- Log data and device information (e.g., IP address, browser type)
- Usage patterns and feature interaction
- Performance data and error reports
- Analytics data (typically anonymized and aggregated)
3. How We Use Your Information
- To provide, operate, maintain, and improve our Service
- To personalize your experience and tailor relevant features
- To process your transactions and manage your account
- To communicate with you about the Service, including updates or support
- To ensure security, detect and prevent fraud, and address technical issues
- To comply with applicable laws, regulations, or legal obligations
4. Data Storage and Security
We implement appropriate technical and organizational measures to protect your data, including industry-standard encryption and secure hosting. However, no method of electronic storage or transmission is completely secure, and we cannot guarantee absolute security. We strive to use commercially acceptable means to protect your personal data, but cannot ensure its absolute security.
5. Data Retention and Deletion
We retain your personal data only as long as necessary to fulfill the purposes outlined in this Privacy Policy or as required by law. You can request deletion of your data by:
- Using the account deletion option in your account settings
- Emailing hi@natalabs.com with your deletion request
Upon a verified account deletion request:
- Your personal data is permanently deleted within 30 days
- Backup data is purged within 90 days
- Non-identifiable, aggregated usage data may be retained for analytics
- Data required to comply with legal obligations may be retained as required by law
6. AI and Automated Processing
Our Service uses artificial intelligence and automated processing to:
- Generate, summarize, and analyze content
- Improve service performance and user experience
- Detect and prevent fraudulent or malicious activity
- Offer personalized recommendations or features
7. GDPR Compliance
If you are located in the European Economic Area (EEA), we process your personal data in accordance with the General Data Protection Regulation (GDPR). Under the GDPR, you have the right to:
- Access your personal data
- Rectify inaccurate or incomplete data
- Request erasure of your personal data
- Restrict or object to certain processing activities
- Data portability (receive your personal data in a structured, commonly used format)
To exercise these rights, please contact us at hi@natalabs.com. We will respond to your request in accordance with applicable data protection laws.
8. UAE Data Protection
For users in the United Arab Emirates, we comply with Federal Decree-Law No. 45 of 2021 on Personal Data Protection and related regulations, as applicable.
9. International Data Transfers
We may transfer your data to countries outside your place of residence. In such cases, we rely on legal mechanisms, such as standard contractual clauses or adequacy decisions, to ensure your data is adequately protected. We take all steps reasonably necessary to ensure that your data is treated securely and in accordance with this Privacy Policy.
10. Third-Party Services
We use trusted third-party services to operate our business and the Service, including:
- Cloud infrastructure
- Payment processing
- Analytics
- Email communication
These third parties are vetted to ensure they implement reasonable security and privacy measures, but their privacy practices may be governed by their own policies. We are not responsible for the privacy practices of these third parties, and we encourage you to review their privacy policies.
11. Contact Us
If you have any questions, concerns, or requests regarding this Privacy Policy or our data practices, please contact us at:
natalabs L.L.C-FZ
Meydan Grandstand, 6th floor, Meydan Road, Nad Al Sheba, Dubai, U.A.E.
Email: hi@natalabs.com
12. Changes to This Privacy Policy
We may update this Privacy Policy from time to time to reflect changes in our practices or for other operational, legal, or regulatory reasons. If we make significant changes, we will notify you by email or by posting a prominent notice on our website prior to the change becoming effective. Your continued use of the Service after any modification of this Privacy Policy will constitute your acceptance of the updated terms. We encourage you to review this Privacy Policy periodically to stay informed about how we are protecting your information.